Playing it Safe: 5 Ways Cyber Security Protects Hospitality Firms' Reputations

About the Research

In association with Longitude, a Financial Times company, ACP surveyed 251 hospitality business leaders in March 2022 about their cyber- security strategies.

The respondents were senior leaders in IT, cyber security, risk and finance, and they represented the following countries: France, Germany, Italy, Switzerland, the UK and the US.

About the Report

Customers place a great deal of trust in hospitality firms. They share their most sensitive data with hotels, restaurants and travel firms, including payment details, passport information and personal preferences. In return, they expect this data to be kept safe and treated with appropriate care. If hospitality firms fail in this, they risk not only ruining a landmark birthday celebration, a once-in-a-lifetime family trip or a honeymoon, but also losing future business; for the customer, such a breach of trust is hard to forgive.

A serious cyber-security breach could be fatal for a hospitality company’s reputation.

Some sector leaders have enforced strong cyber security while upholding a first-rate reputation. How have they managed it?

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